Minneapolis, April 1, 2015 – MVP Marketing + Design is pleased to announce its Platinum and Gold award recognition for three outstanding websites at the Hermes Creative Awards. MVP received Platinum awards for its work on the responsive Nifty Home Products website, Nystrom and Associates website and a unique 3M Traffic Reflective Elements Brochure. A Gold award was received for MVP’s design of the Seneca Partners website.
MVP customized the Nifty Home Products site with an easy to shop E-store. The responsive, WordPress CMS website enables Nifty marketing staff to easily upload and modify content, control shipping options and promotions, and moderate a wide array of other E-commerce variables. Mobile and desktop devices are easily accommodated on this clean and shopper friendly site. Nifty is a Housewares industry leader specializing in coffee pod, kitchen and cosmetics accessory organization products.
Nystrom and Associates, a leading healthcare provider, asked MVP to transform a cluttered, content-heavy website into an easily navigable space where mental health and counseling patients could quickly access information. Numerous text links were distilled into searchable options that showcased MVP’s ability to organize and focus on client-based priorities, including the company’s extensive staff and many locations. The new and responsive WordPress CMS website also utilizes E-commerce to enable patients, some of whom are self-referred, to “Pay Your Bill” directly.
For the 3M Traffic Safety division, MVP utilized macro-enlarged images of new reflective technologies along with clever plays on color and call-outs to draw attention to safety in the 3M Reflective Elements brochure. Clear copy complements unique photographs and charts in this informative brochure. 3M is an innovative Minneapolis-based, global company with many divisions, including Stationery and Office Supplies, Traffic Safety and Security, Critical and Chronic Care Solutions, and Industrial Business, all of whom MVP serves.
The website built for the Detroit-based Seneca Partners private equity firm, features a newly created logo that interacts with a dramatic skyscraper image for a clean and professional design. MVP built the website on the Open Source WordPress Content Management System to enhance the client’s ability to manage the site themselves. A creative use of icons throughout the site and an easy to use menu are highlighted. The site adds to MVP’s long list of MVP-designed private equity and investment banking websites, a market in which the firm specializes.
About the Hermes Creative Awards
The Hermes Creative Awards is an international competition held by the Association of Marketing and Communication Professionals. It honors creative work from smaller firms as well as Fortune 500 companies in print media, PR and communications, and electronic media.
About MVP Marketing + Design, Inc.
MVP Marketing + Design, founded in 1985, is an integrated marketing communications and digital branding agency. The firm is dedicated to building invaluable brands through valued relationships. MVP’s vertical marketing expertise includes Medical Device, High Tech Manufacturing and Services, Private Equity, Educational Software, Recreational Equipment, Office Supply, Health Care and Non-Profits. Dedicated to serving organizations seeking innovative and creative marketing and communications, MVP builds, revitalizes and promotes brands through such integrated services as Marketing Consulting, Advertising/Design, and Web/SEO solutions. Clients served include 3M, Medtronic, Achieve3000, Lifetime Brands, Road Trek, TTU, Nifty Home Products, Minnetronix, Healthsense, TSI, Nortech Systems, BRTI Life Sciences, Neurotech NA, Worthington Aviation, Stone Arch Capital, JZ Partners, Main Street Capital, Yukon Partners, Huron Capital, Harbour Group, Cortec Group, GMB Mezzanine, the Minnesota Minority Supplier Diversity Council, and the Greater Metropolitan Housing Corporation (Minneapolis), among others.