Minneapolis, July 17, 2012 – MVP is celebrating the launch of a new website for SHOP™ Home Mortgage, a non-profit and socially responsible lending resource operating in the Twin Cities. Affiliated with Greater Metropolitan Housing Corporation, another non-profit client of MVP’s, SHOP™ came to the agency looking for a content management-based site that could be easily managed by busy and resource-challenged staff.
Designed to inspire users to home ownership, the site features a multimedia presentation that invites users to click through to various informative and encouraging sections of the website. Graphic links on the home page quickly direct users to both homes for sale and financing options for all types of borrowers. Designed and programmed by MVP in the free WordPress content management system, the site is easily editable by non-technical staff in any location and features a home page message box that will be used in SHOP’s text messaging marketing program. Initial and ongoing SEO work by MVP will support the site in the search engines and boost the visibility of SHOP’s services in local markets.
The non-profit sector is a fast growing segment of our business, and it is a pleasure to be able to deliver a distinctive and cost effective solution to clients with limited resources,” says Dick Weinrib, President of MVP Marketing + Design. “I congratulate our account, design and development teams for their collaboration on an excellent piece of work.”
About MVP Marketing + Design, Inc.
MVP Marketing + Design, founded in 1985, is an integrated marketing communications and digital branding agency. The firm is dedicated to building invaluable brands through valued relationships. MVP’s vertical marketing expertise includes Medical Device, High Tech, Private Equity, Office Supply and the Non-Profit sector. Dedicated to serving organizations seeking innovative and creative marketing and communications, MVP builds, revitalizes and promotes brands through such integrated services as Marketing Consulting, Advertising/Design, and Web/SEO solutions. Clients served include 3M, Medtronic, Minnetronix, TSI, Nortech Systems, Worthington Aviation, Stone Arch Capital, Yukon Partners, Huron Capital, GMB Mezzanine, the Minnesota Minority Supplier Diversity Council, and the Greater Metropolitan Housing Corporation (Minneapolis), among others.