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The Windy City and the Big Apple Come to the Mini Apple for JZ Partners’ Website Redesign

By MVP Marketing + Design | May 30, 2019

Minneapolis, May 30, 2019 – Digital agency MVP Marketing + Design is pleased to announce the kickoff of a new website redesign for JZ Partners.

With locations in Chicago and New York, JZ Partners (JZP) advises the private investment activity of JZ Capital Partners Limited (JZ Capital). The closed-end fund has been building privately held businesses for over three decades with more than $1 billion of assets under management. With a long track record of success, JZP offers tailored solutions that translate into shared success for all stakeholders.

JZP chose MVP to build a custom website with more features and functionality than MVP’s earlier site on the Client’s behalf, which was completed six years ago. Based on a newly reimagined look, centered on the landmark John Hancock Tower, the client’s Chicago location, original colors, imagery and fonts will combine to form a comprehensive representation of the JZP brand. Clean code will provide the basis for a site that will be built to grow with an easy-to-administer and customized MVP WordPress content management system (CMS).

The new site will follow a well-organized layout. Easy to digest placement of information with clear calls-to-action will heighten engagement and encourage active browsing. As a standard part of the custom design, the site will be responsive to mobile devices and tablets.

The content of the site will communicate what a JZP partnership means to stakeholders. The look will be clean, contemporary, professional and approachable.

Said MVP’s President and CEO Dick Weinrib, “Bold new ideas backed by a proven digital brand strategy will be the winning combination for the new JZ Partners site. The firm has a unique position in the financial advisory firm market and so many positive attributes that we can incorporate into the website design. It has been a pleasure and an honor for all of us to work for JZP and our satellite office in Chicago handily allows for close collaboration. Our designs originate from Minnesota, but our reach extends to New York and beyond.”

The new website is expected to launch mid-summer 2019.

About MVP Marketing + Design, Inc.

MVP Marketing + Design is a Minneapolis Digital Agency and Website Design firm that has served Midwest regional, national, and international clients for over 32 years. Our smart, eye-catching work pushes marketing, design, and technology to the limits to propel the brands and stories of our most valued partners. We are passionate about creating brand equity for clients in Professional Services, including private equity, mezzanine debt, M&A, venture capital, healthcarelaw and consultingSoftware, including EdTech, CAM, and factory automation; Manufacturing and Logistics, including medical device, foodservice, precision parts and transportation; and Consumer Products, including food, housewares and office products.

Our combination of integrated digital and traditional marketing and creative services has helped such companies as 3M, Medtronic, Ecolab, Lifetime Brands, Chronic Disease Research Group, Achieve3000, The Erwin Hymer Group (Roadtrek), TSI, NAMSA, Merit Capital, Mason Wells, Cortec Group, Shoreview Industries, Svoboda Capital, Harbour Group, River Associates, Penfund, Watermill Group, Keystone Capital, Dominus Capital, the Chicago Association of Private Equity Executives, JZ Partners, Caliper, Chartwell, Hampton Farms, PB Crave and others achieve lasting digital marketing success. Award-winning design, innovative functionality, and a “what’s next” mindset have propelled MVP and our clients as we build their brands, promote their products and services, and deliver business growth. We’re pleased to have been recognized for our solution-oriented work by the Communicator Awards, Davey Awards, Hermes Awards, MARCOM Awards and others. MVP is a HubSpot inbound marketing agency partner.

For more information please contact us at info@mvpdesign.com

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