Inspiring Imagery Surfaces with New Shoreline Investment Firm Website

By MVP Marketing + Design | February 8, 2021

Minneapolis, February 8, 2021 – MVP Marketing + Design, Inc. – an award-winning Minneapolis Digital Agency established in 1985 serving B2B and B2C clients regionally, nationally, and globally – is pleased to celebrate the launch of a new investment firm website for Shoreline Equity Partners.

Shoreline Equity Partners is based in Ponte Vedra Beach, Florida. This private equity firm focuses on investing in lower middle market companies. Shoreline has a stellar track record and $1.2 billion in historic transaction value. They find great success delivering “win-win” solutions for shareholders, employees, customers, vendors, and the communities within which its companies operate.

Shoreline desired to have a visually engaging investment firm website that would make a lasting first impression. MVP designed an inviting and professional visual tone with strong fonts and soothing ocean front imagery. Once visitors dip their toes in the site, the interior pages reflect Shoreline’s process and industry strengths. To give the site a personal touch, MVP provided artistic direction and co-production in collaboration with local partner 3D Digital for team member portrait photography and local Jacksonville imagery. To further reinforce Shoreline’s successful track record with its portfolio companies, MVP conducted video testimonial interviews with representative CEOs. Intuitive navigation and effective calls-to-action seamlessly channel prospective partners to next steps.

For a responsive site that functions as beautifully as it looks on both desktop and mobile views, MVP’s gold standard of development includes customized WordPress backend site administration for easy updates–with no HTML knowledge required.

Ian Garland, Shoreline’s Vice President, expressed his happiness with the site, “Thanks from the Shoreline Team for all the work on creating a great website. I know COVID-19 made this a longer project than normal but we are very pleased with the outcome. We have had a lot of good feedback on the website. Thank you very much!”

Dick Weinrib, President and CEO of MVP, added, “We appreciate Shoreline’s dedication to keeping this project afloat during quarantine. Whether working from the office or from home, both MVP and Shoreline collaborated successfully to create a beautiful custom-tailored private equity website. We are confident that visitors will be happy cruising through this inspiring new site.”

To learn more about the Shoreline Equity Partners website project, please click here.


About MVP Marketing + Design, Inc.

MVP Marketing + Design is a Minneapolis Digital Agency and Website Design Firm that has served Midwest regional, national and international clients for over 35 years. Our smart, eye-catching  and award-winning work pushes marketing, design, and technology to the limits as we propel the brands and stories of our most valued partners.

We are passionate about creating brand equity for clients in such markets as Professional Services (Private Equity, Investment Banking and Law); B2B Products and Technology-Enabled Services (IT, FinTech, MarTech & EdTech); Healthcare & Medical Device; Manufacturing & Logistics; and CPG & Consumer Durables (Office Products, Housewares and Recreational Vehicles).

From the B2B and B2C divisions of Fortune 500 and Lower Middle Market companies to Private Equity Firms and Investment Banks, our “what’s next” mindset and “brand-to-web” technology solutions help clients build brands, promote products and services and deliver business growth. MVP has won over 30 industry creative awards (W3 Awards, Communicator Awards, Davey Awards, Hermes Awards and MARCOM Awards) in the last three years.

For more information please contact us at

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