Minneapolis, December 31, 2014 – ESCO the leading provider of loss and damage coverage for hearing instruments in the United States has selected MVP Marketing + Design, a Minneapolis-based branding, communications and digital agency, to develop a new WordPress CMS website and related corporate identity including logo and branding.
ESCO, whose goal is to provide the best hearing instrument coverage and best customer service in the insurance industry, chose MVP to help design and develop a new company website allowing ESCO’s customer’s ease of use in requesting service quotes and enrolling their devices for coverage. Along with a contemporary website design, which will feature significant back-end business process functionality, MVP will also be redesigning the client’s new logo. Notably, the new website will feature the WordPress content management system, which will enable the client’s team to maintain the site entirely on its own post-launch.
According to Dick Weinrib, MVP’s President and CEO, “Our new ESCO hearing aid insurance website is significant in that it marks a first for us in terms of creating a robust website in the highly specialized segment of the insurance industry. Based on the anticipated launch of the client’s new site in the New Year, we expect to leverage this significant website design and development experience on behalf of other insurance industry providers.”
About MVP Marketing + Design, Inc.
MVP Marketing + Design, founded in 1985, is an integrated marketing communications and digital branding agency. The firm is dedicated to building invaluable brands through valued relationships. MVP’s vertical marketing expertise includes Medical Device, High Tech, Private Equity, Office Supply, Housewares, Automotive, Software and the Non-Profit sector. Dedicated to serving organizations seeking innovative and creative marketing and communications, MVP builds, revitalizes and promotes brands through such integrated services as Marketing Consulting, Advertising/Design, and Web/SEO solutions. Clients served include 3M, Medtronic, Minnetronix, Lifetime Brands, TSI, Roadtrek, Nortech Systems, HealthSense, Worthington Aviation, Industrial Opportunity Partners, Stone Arch Capital, Yukon Partners, Cortec Group, Huron Capital, GMB Mezzanine, Main Street Capital Partners, Achieve3000, the Minnesota Minority Supplier Diversity Council, and the Greater Metropolitan Housing Corporation (Minneapolis), among others.