New Messerli Kramer Brand Identity and Website Help Top Ranked Minneapolis Law Firm Make its Case
Minneapolis, January 29, 2018 –Seeking to revitalize its digital brand identity and web presence, Messerli Kramer, a top-20 Minnesota law firm – with six locations across the Midwest – turned to MVP Marketing + Design for a complete redesign of their brand identity, logo and website. For more than 50 years, Messerli Kramer has earned its reputation of providing comprehensive legal services that produce remarkable results for its clients. The firm represents large corporations, banks and closely-held businesses as well as individuals seeking divorce and family law or estate planning services. Messeri Kramer desired a user-friendly, high-impact website that would be less costly than .NET based CMS solutions, MVP stepped up to the bar.
“MVP took the time to learn about our business, what information is important to our clients and prospective clients, and how they need to access that information. We are committed to being on the cutting edge, and our new MVP-designed, user-friendly website and reimagined logo confirm our commitment. The result of our work with MVP was a well-designed website that gives us the ability to seamlessly expand content and functionality; we are very pleased,” Brett Larson said, Shareholder at Messerli Kramer.
Employing the Open Source WordPress content management platform to facilitate frequent legal news and content updates, MVP reorganized site structure for a more intuitive and efficient interface within key practice areas and staff bios. The creative legal website solution fulfilled the Client’s request that the new site be planned for growth and flexible expandability. Additionally, MVP optimized the site for high-ranking keyword search terms and included intelligent title tags and Metadata to ensure improved lead conversion. In the process, MVP replaced outdated PDFs with SEO-friendly HTML content, which makes the site load as fast as possible — a search engine must-have.
Said Dick Weinrib, MVP’s CEO and President, “Our beautiful, new MK website raises the bar in terms of affordable top tier law firm website design. From the iconic home page Minneapolis skyline imagery in concert with latest firm news, to the new, non-scrolling “Mega Menu” and sophisticated legal team section and filters, firm clients will be able to easily identify and access their attorneys.” He continued, “MVP is proud to have proven its law firm website design bona fides and we look forward to serving others in this highly demanding professional services arena.”
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About MVP Marketing + Design, Inc.
MVP Marketing + Design, Inc. is an award-winning branding, website design and digital agency with offices in Minneapolis and Boston. With over 37 years of experience, MVP has established itself as a leader in branding, website design and development, digital marketing (including SEO, PPC, and social promotion), and videography services. The agency has successfully served a diverse range of clients, including private equity firms, investment banks, mezzanine debt providers, real estate syndicates, and Fortune 500 divisions such as 3M’s Consumer, Healthcare, and Industrial groups. Additionally, MVP has worked with middle-market and LMM firms in related industries across North America and globally.
At MVP, we take great pride in our ability to provide innovative and trend-setting services that push the boundaries of marketing, design, and technology, resulting in exceptional outcomes for our valued partners. Our dedicated team, recognized as among the “Best of the Midwest” in marketing, design, and technology, is passionate about creating brand equity, developing impactful websites, and implementing effective digital marketing strategies. We have developed extensive expertise in serving clients across a wide range of sectors, including private capital, professional and technology-enabled services, healthcare/medical devices, manufacturing (both food and non-food), and the non-profit sector. Our commitment to excellence extends not only to the services we provide but also to the markets we serve, ensuring that our clients receive the highest level of expertise and industry knowledge tailored to their specific needs.
The exacting standards we hold ourselves to have earned us numerous accolades, including recognition from prestigious awards such as the Communicator Awards, Davey Awards, Hermes Awards, and MARCOM Awards, among others. We are proud to be recognized as a WordPress VIP Silver Agency and a HubSpot Partner.
To learn more about how MVP Marketing + Design can help your business thrive, please reach out to us at info@mvpdesign.com.