MVP Food Marketing Services
Bring 30 Years of Food Industry Success to Your Brand
Limited Budgets, Unlimited Results!
For more than 30 years, MVP has been providing award-winning marketing and communications expertise for CPG Food, Beverage and Foodservice brands. See our overview of services and case study highlights below.
Roadmap to Success
Plot the Route
Bring Product to Market
Drive Online Sales
Win at the Shelf
Package & Print Design
MVP did a tremendous job in creating a new and effective e-Commerce site for the PB Crave brand, adding value that went straight to the bottom line. And their food photography and SEO efforts were also very effective. Their team has been responsive and goes the extra mile. Partnering with MVP has been a huge win for us.
Appetizing content. Delectable images. Delicious sales.
How do you make an all-natural food stand out in a saturated market? MVP tackled this problem with unique branding, engaging photography, and a clean, responsive eComm website for PB Crave.
We created fun, friendly and enticing lifestyle food photography to help bring out the brand’s healthy-lifestyle personality. Together with new iconography the professionally inspired recipes section engages a younger, nutrition-conscious audience. MVP also leveraged PB Crave’s non-profit work with Project Peanut Butter (Africa) to help position this healthy snack as a brand that does the “social good.” The easily navigable custom CMS website design provides a clean user experience that translates effortlessly to mobile devices and tablets. In six months, thanks to the redesign and a supplemental MVP SEO program, the eComm conversion rate improved by 300%. Sweet!
Go Veggie, the healthier way to love cheese!
A plant-based and lactose-free dairy products brand, Go Veggie looked to the MVP Marketing + Design team for a new strategy that would help consumers better understand their benefits and enable Go Veggie to bring those benefits to life via a package redesign and new advertising campaign.
Serving up a winning SEO strategy.
A leading “front of the house” restaurant cookware and supplies company looked to MVP to boost their web presence. With an initial mandate from PE firm ShoreView Industries, whose website MVP redesigned, we kicked-off our engagement with a combination of website redesign and new product photography which led to an in-depth, multi-year SEO program on the client’s current site while the new one was in progress.
Based on our SEO analysis, Spring USA needed keyword optimization and a meta data strategy. MVP also recommended page-to-page interlinking and specialized content that would position the site as an authority with the search engines. As shortcut to publishing new material, MVP has implemented Google-approved content spinning techniques which have saved valuable client time and effort. In just the last six months, organic acquisition increased by 16%. Now that’s putting Spring into step!
Innovating to create a healthier future!
A biotech company that has an eco-friendly way to produce fermented protein from a billions-years old organism called euglena, Noblegen turned to MVP to develop a commercialization strategy and B2B sales materials that resulted in the first sales in company history. Noblegen has since been successfully acquired by Solar Biotech.