MVP Private Capital Video
Visual Storytelling for Private Equity Firms and their Portfolio Companies
Share Your PE & M&A Success Through Our Onsite and Remote Video Services
For over 22 years, MVP has been the go-to creative partner for award-winning private equity and investment banking branding and website design. We harmoniously blend our Private Capital videography and portrait photography capabilities with our robust experience to craft visually compelling narratives that resonate with your audience. Our tailored services include on-location and remote videography, office and team photography, and eye-catching homepage video headers specifically designed to meet the unique needs of our private capital clientele.
Our Private Capital visual creations emphasize professionalism, clarity, and trust—essential elements for capturing the attention of investors, intermediaries, and stakeholders. Our impressive referral network features top-tier private equity firms such as Cortec Group, Mason Wells, and Svoboda Capital, as well as Investment Banking firms like Clearsight Advisors, Brentwood Capital and RL Hulett.
Let MVP help you develop a picture-perfect strategy to impress your counterparties. Take a look at how we’ve framed past clients in the best light.
“Exactly what [we] wanted. I know these videos have been a lot of work, but we think the end products are stellar.”
“The results of our partnership with MVP are truly exceptional. The comprehensive brand overhaul and custom-built website have enabled us to present a cohesive and authentic brand that truly resonates with our current and prospective portfolio companies, investors, and other stakeholders. The MVP team was easy to work with and met our budget expectations.”
“The MVP team did a great job of not only redesigning our website but in helping us articulate our mission, vision and values. Their ability to provide an outstanding combination of visual and verbal imagery and messaging really helps set us apart from our competitors and sets them apart from the other marketing firms we interviewed. We’re pleased to recommend MVP to other I-Banks and Private Equity firms seeking the “best of the best.”
“On behalf of the squad at Svoboda Capital, we would like to thank the entire MVP team for a job well done on recreating our website and providing us with team photography and videography. The resources at MVP seamlessly collaborated to deliver a successful launch on time and on budget. Your vision, insights and creativity have helped cast a new light on our organization, and for that, we are forever grateful. We appreciate all the hard work and energy that went into this project and we would be happy to be a referral source whenever possible.”
“The site is fantastic! We knew we had a tight timeline and a lot to accomplish. MVP gave us the best of both worlds: A fast time to launch and all the features we needed. The collaboration process was professional and productive. Couldn’t be happier with how it all came together. We appreciate MVP’s excellent work.”
“The site [looks] very good and [is] something we can all be proud of.”
“Our new website highlights our expertise in mergers and acquisitions and showcases the team, our focus, and our experience in a way that resonates with viewers. The MVP team was fantastic throughout the redesign process, and the resulting website has been a homerun!”
“Although they’re about 1,200 miles west of us, MVP built us a great website that more than meets our expectations. We researched and interviewed many other New York based website design and branding firms, and we chose to work with MVP. Now that they’ve completed our site (on time and on budget), we’re looking forward to the next phase of our project through additional projects such as content development, investor and how-to videos, PPC advertising, SEO and more. The process with MVP exceeded our expectations.”
“Fantastic. Looks great. Big day for the firm. Thank you again for all the work from the MVP team.”
“Seeking to refresh our website and marketing collateral but having limited experience with website design firms, we didn’t know where to start. Fortunately, we were introduced to MVP through a friend of the firm who had previously worked with them on their own private equity website. MVP took the time to understand our business and crafted a proposal to deliver everything we were seeking at a very reasonable price. Their partnership, attention to detail, and creative approach resulted in a mezzanine capital website that’s truly one-of-a-kind.”
“The website exceeded our expectations, and we’ve received excellent feedback from stakeholders who have visited both the old and new site. It was a smooth process from start to finish. We couldn’t be happier with our MVP TeamPlate℠ website. It has everything we need with a customized look that we love and many advanced features. Many thanks to the MVP team!”
“(MVP) really did a great job and I am thrilled with the outcome. I am an investor in a couple of companies and both need new websites and I will let you know what we can do to have you update them. Everyone on the MVP team has been highly professional. You guys are the best. I’d be pleased to serve as a reference for your firm.”
“The MVP team came through again with another well designed private equity platform company website, which they tackled, no less, over the holiday season. We appreciate the new corporate brandmark they designed along with the Integra website’s smart design, efficient functionality, and ease of use. Based on our repeated work with them since 2016, they are a highly valued partner for brand-to-web design, development, and digital marketing support.”
“I just wanted to say thanks from the Shoreline Team for all the work on creating a great website. I know COVID-19 made this a longer project than normal but we are very pleased with the outcome. We have had a lot of good feedback on the website. Thank you very much!”
“We chose MVP to help us refresh our website because of their experience in the private equity industry as well as their unique MVP TeamPlate℠ offering. Our team is very happy with the final result!”
On-location PE & M&A Videography & Photography
Make Your Workplace a Showcase
Our on-location Private Capital videos, particularly those which combine your team, office and location with portco CEO interviews, are considered some of our Most Valuable Productions. By filming real people in their natural environments (both inside and outside the office), we capture genuine emotions and interactions that communicate your firm’s backstory authentically.
Client Success: Shoreline Equity Partners
We collaborated with Shoreline Equity Partners to create a testimonial video featuring their focus on helping founder-owned businesses accelerate growth while protecting the legacy and employees of the company communicated through the words of their portco CEOs. We also provided on-site photography to reflect their lively interactive work environment, helping them connect with potential partners, investors, and new hires.
Remote CEO Portco Testimonial Videos
Increased Flexibility… Lower Cost
MVP’s Remote Testimonial Videos offer a convenient and cost-effective solution for conveying compelling interviews with portco CEOs and deal team leaders across the continent. Our remote video process combines a proprietary kit of audiovisual equipment, including camera, lighting and mic, with personalized guidance to create high-quality testimonials that communicate your firm’s investment strategies and accomplishments effectively. Through this guided self-recording process, MVP conducts the video via Zoom and, upon return of the kit and download of the SD card, provides all post-production graphics and animations. This method helps clients realize savings in cost and timing without sacrificing quality.
Client Success: Svoboda Capital Partners
In the midst of the pandemic, Svoboda Capital Partners approached us to conduct remote CEO video interviews and testimonials that reflected their investment philosophy and team dynamics. Due to geographical constraints, schedules and health concerns, on-location CEO videography was not possible. However, by leveraging our remote video approach, we repurposed their previously produced onsite MVP B-roll footage with remote CEO success stories to showcase their firm and teams with high-quality footage while minimizing time and expense.
Background Header Videos for Private Equity Firms & Investment Banks
Bring Your Website to Life
Background header videos can elevate your Private Capital firm’s website by enticing users with imagery that complements your website’s branding and design. These videos create a dynamic visual experience, telegraphing your firm’s unique identity through an artful combination of flyover, corporate headquarters and portfolio company footage.
Client Success: Clearsight Advisors
In combination with our MVP website redesign, Clearsight Advisors engaged us to develop a homepage background video that demonstrated their expertise in M&A and capital raising. We offered onsite services featuring their professional environment with custom video and portrait photography. A daring backflip sparks engagement in Clearsight Advisors’ memorable video header and completes an immersive online experience that hits home with their target audience of company owners, management teams and PE firms.
Private Equity Portfolio Company Success Videos
Spotlight Your CEOs and Their Achievements
Spotlighting the success of private equity firms’ portfolio companies (portcos) is essential to communicating how the firm’s team and capabilities can replicate those achievements for other prospective acquisitions and add-ons. Our experience in producing testimonial videos for private equity firms and their portfolio companies, which includes CEO presentations, sector related B-roll, portfolio company footage as well as performance graphics, reflects the value creation plans that were essential to achieving outstanding EV. These videos not only validate your firm’s credibility and expertise but give shout-outs to portco CEOs as they relate what they accomplished and how you helped them do it.
Client Success: Mason Wells
Mason Wells entrusted MVP with producing 12 portfolio company success story videos spotlighting CEOs who spoke to their respective value creation plans that generated great outcomes for the firm and its portfolio companies’ management teams and employees. The MVP video team traveled to Milwaukee, WI, to interview and record individual CEOs as they discussed why and how partnering with Mason Wells produced outsized results. MVP added illustrative stats, graphics and both portco and stock video in post-production to put icing on the cake.