We made comparing hard parts easier with a new website and corporate identity for precision parts manufacturer, Rotary Systems.
How do you engage a technology driven audience with details about precision industrial parts and manufacturing? With endless intricacies and custom solutions to view, Rotary needed a simple yet informative website.
We created a powerful site that speaks to Rotary’s innovative history through simple, direct messaging and design. Video backgrounds, a distilled menu, and photo renderings quickly engage a variety of audiences, from small manufacturers to the US Navy. Our team presented Rotary with a complete style guide, including a new logo and iconography, that tightened the company’s positioning. This thorough guide continues to inform Rotary’s marketing efforts, both on and off the web.