Founded in 1967, TEAM Industries is a professional drivetrain engineering and manufacturing company based in Bagley, MN, serving US and global customers. Key verticals include recreational vehicle, off-road, agricultural, and turf care markets. With over 1,200 employees that operate from eight facilities and more than one million square feet of manufacturing and office space, TEAM sought a professional website that could unify their brand and convey their expertise across all industry market segments and service specialties. Having had previous award-winning recreational vehicle design experience on behalf of the “Leader in Class B Motorhomes,” Roadtrek, TEAM turned to MVP to help it roll out its new site to a diverse audience of salespeople, suppliers, customers, and prospective employees.
To kick off this custom-tailored website, MVP deployed its proven MVP TeamMate℠ design and development process, which entailed conducting a needs assessment and competitive site analysis that helped outline the form and functionality improvements the client hoped to achieve. MVP then crafted website designs that extend the TEAM Industries’ brand and elevate the industry standard: the use of robust fonts, imagery, and a custom color palette work together to wow visitors. The new site’s “look and feel” suggests state-of-the-art capabilities and strong build-quality, perfect for a company that is always pushing the limits of engineering and manufacturing. TEAM Industries’ new site also features streamlined navigation that ensures each target audience demographic reaches the information they require with speed and accuracy. And that’s true for mobile as well as desktop devices. And to ensure that content changes, inclusive of sales literature, videos, and PDFs, will be virtually effortless, MVP’s modified WordPress CMS platform, which exceeds out-of-the-box installs, allows frequent and easy client content updates. Finally, MVP’s full stack developers ensure that the integrated frontend, backend, and hosting environment will function flawlessly upon launch, and for many years to come, solidifying Team’s reputation as the drivetrain industry leader that’s king of the road.
“I just wanted to take a moment to express my sincere gratitude to the team at MVP Marketing + Design for their outstanding work on our new website. From the very beginning, they were professional, responsive, and always willing to go above and beyond to ensure that our vision was brought to life.
The final product is nothing short of amazing, and we have already received numerous compliments on the sleek, modern design, and easy navigation of our website. These improvements have resulted in a notable increase in website traffic and leads since the website’s launch.
We could not have asked for a better partner to help us take our online presence to the next level, and we are grateful for all the challenging work and dedication that MVP put into this project. Thank you for helping us create a website that we can be proud of and that effectively represents our brand to our target audience. We look forward to continuing to collaborate with your team in the future.”
Tammy Harstad, Marketing and Communications Manager, TEAM Industries