MVP Wins Recognition for Professional Services and Consumer Food Websites at 2016 Davey Awards
By MVP Marketing + Design | February 2, 2017Minneapolis February 2, 2017 — MVP Marketing + Design, a nationally recognized digital marketing and communications firm, is pleased to announce that it has again been honored at the 2016 Davey Awards for its website creativity on behalf of Mason Wells, a leading Midwest private equity firm, and PB Crave, a fast growing all-natural peanut butter brand. Both sites won prestigious Silver Awards.
MVP’s professional services website for Milwaukee-based Mason Wells is notable for reinforcing the client’s image and value proposition to the greater Midwest private equity and investment banking community, including business owners and intermediaries. Leveraging the premise of “Private Equity. Midwest Integrity,” MVP upgraded the firm’s brand and communications on and off the web.
The site features such form and functional improvements as interlinked home-to-sub-page business sector pages, icon-illustrated case studies, a friendly and approachable team section including print-page functionality, and a multivariable portfolio section filterable by sector, fund and current/former status.
In contrast, MVP’s e-Commerce food website for PB Crave, an up and coming natural peanut butter brand, features a self-service online store and an easy-to-use retail store locator to help shoppers find their closest Razzle Dazzle or Cookie Nookie retailer. And to delight peanut butter craving moms and their school-age kids, not to mention college students, a filterable recipes section invites users to make personal social media connections with the site and brand. The site also touts the company’s cause-related marketing commitment to Africa-based Project Peanut Butter, which promotes sustainable farming best practices.
Dick Weinrib, MVP’s president and CEO stated “We’re especially pleased to have won recognition in both the professional services and the food and beverage categories. One rarely sees digital agencies like MVP having expertise in both B2B and B2C. I’m very proud of our web design team for their exceptional versatility and creativity, which was recognized by the awards committee.”
The Davey Awards competition honors the best in Web, Design, Video, Advertising, Mobile and Social Media from small agencies worldwide. Winning entries for the Davey Awards are selected by the Academy of Interactive and Visual Arts. The AIVA oversees all judging and maps the strategic direction for the Davey Awards program. The AIVA is a membership-based organization of leading professionals from various disciplines of the visual arts dedicated to embracing progress and the evolving nature of traditional and interactive media.
About MVP Marketing and Design
MVP Marketing + Design is a digital marketing and communications firm that has served regional, national and international clients for over 30 years. Our smart, eye-catching work pushes marketing, design, and technology to the limits, in order to propel the brands and stories of our most valued partners. We are passionate about creating brand value for clients in industries such as: private equity, banking, manufacturing, health care, educational technology, office supplies, housewares, food products, transportation, and software as a service (SaaS), among others.
Award-winning designs, innovative functionality, and a “what’s next” mindset have ratcheted up MVP– and our clients–as we build their brands, promote their products and services, and deliver measurable results across all media. We’re pleased to have been recognized for our solution-oriented work by the Communicator Awards, Hermes Awards, MARCOM Awards and others.