Chicago’s Cook M&A Launches New Website to Showcase Proprietary Deal Flow and People-First Culture

MVP Marketing + Design, an award-winning, Minneapolis and Boston-based digital agency, is proud to announce the launch of a newly redesigned website for Cook M&A Advisory Services, a premier buy-side M&A advisory firm with over 30 years of experience and transactions ranging from $5 million to $5 billion.

The new website, developed through MVP’s TeamPlate™ platform, reflects Cook’s unique value proposition, proprietary offerings, and commitment to building long-term, people-first partnerships. Designed with private equity clients, CEOs, and business owners in mind, the site delivers a modern, intuitive, and conversion-driven digital experience.

Website Highlights:

• Strategic Storytelling: The site clearly articulates Cook’s buy-side process, proprietary offerings—FocusFirst®, CookConnect®, and CEOVisions®—and the firm’s role in helping clients create generational wealth.
• Audience-Centric UX: Tailored user journeys guide visitors toward meaningful engagement, whether scheduling a meeting, exploring sector expertise, or submitting a form.
• Modern Visual Identity: A refreshed logo and clean design language reflect Cook’s professionalism and evolving brand.
• Custom Iconography: Eight bespoke icons reinforce Cook’s message of creating proprietary deals where others don’t.
• Scalable WordPress Platform: Built on MVP’s TeamPlate™ platform, the site is easy to manage and designed to grow with the firm.
• Conversion-Driven Design: Strategically placed calls to action encourage lead generation and client interaction.

“The new site is leaps and bounds over the previous one!” said Scott Merchant, COO and Director of Origination at Cook M&A.

About Cook M&A Advisory Services

Cook M&A is a leading buy-side M&A advisory firm based in Chicago, specializing in proprietary deal sourcing and strategic acquisition support. With a 30-year track record and a people-first approach, Cook helps clients build long-term value through tailored M&A strategies.

About MVP TeamPlate™

MVP’s TeamPlate™ platform is a creative and cost-effective website solution designed to help firms like Cook M&A elevate their digital presence with scalable, user-friendly, and visually compelling websites.

About MVP Marketing + Design, Inc.

MVP Marketing + Design, Inc. is an award-winning branding, website design, and digital marketing agency with offices in Minneapolis and Boston. As we prepare to celebrate our 40th anniversary in August 2025, MVP continues to deliver brand-to-web solutions that drive measurable results.

Since 2000, we’ve created more than 100 websites for private equity firms, their portfolio companies, and related M&A advisors. We’ve also developed dozens more sites for lower middle market (LMM) B2B and B2C businesses and professional services organizations—making us a trusted partner for clients across the private capital ecosystem and beyond.

Our integrated services include branding, UX/UI design, website development—ranging from fully bespoke custom builds to creatively adapted, cost-effective alternatives—digital marketing (SEO, PPC, social media), and videography. We’ve proudly supported industry leaders such as 3M’s Consumer, Industrial, and Solventum (formerly Healthcare) groups, alongside clients across North America and globally.

Recognized by clients as one of the “Best of the Midwest” digital agencies for Lower Middle Market (LMM) private capital marketing, design, and technology support, MVP delivers strategic insight, creative excellence, and technical precision across every engagement. With deep sector expertise spanning private capital, professional and tech-enabled services, healthcare, manufacturing (both food and non-food), and the nonprofit sector, our team consistently helps clients drive measurable gains in brand awareness, market share, and revenue.

Our commitment to quality and trend-setting design has earned us accolades from leading industry competitions including the Communicator, Davey, Hermes, and MARCOM Awards. We’re also proud to provide managed and virtual private server (VPS) website hosting with dedicated resources to more than 75 clients—among them over 50 private equity and M&A firms, their portfolio companies, and a range of lower middle market manufacturers, service providers, and professional services organizations.

Let’s connect. Reach out to info@mvpdesign.com to learn how MVP can help your brand stand out and grow stronger.

To learn more about the project, click here.

To explore the new Cook M&A website, visit www.cookma.com.