Website Design & Development, Branding & Logo Design
Benford Capital Partners
New Private Equity Website Benefits from MVP’s TeamPlateSM Website Software
Project Challenge
Chicago-based private equity investment firm
Benford Capital Partners is a Chicago-based private equity investment firm focused on leveraged buyouts and recapitalizations of smaller, lower middle market companies. Founded in 2004, the firm has made 20 investments in such sectors as industrial technology, consumer and food products, ag products and services, and B2B e-Commerce. Seeking a new web presence, Benford turned to MVP for a cost-effective, self-managing website, a modernized logo, and a 2-page corporate capabilities brochure that would rival those of firms many times their size.
Project Solution
Design and development process
Following the redesign of the client’s logo, MVP employed its innovative TeamPlate℠ WordPress website software platform to offer Benford the benefits of an affordable custom website with expedited delivery time.
Unlike SaaS sites from such providers as SquareSpace, Wix and Weebly, or off-the-shelf WordPress theme suppliers such as Envato, MVP TeamPlate℠ sites can be adapted, modified and enhanced through a variety of form and functionality features to rival custom sites that cost far more.
Notably, the MVP team accommodated the Client’s requests for engaging Chicago photography, streamlined User Experience (UX), multi-level drop down menu navigation, filterable portfolio companies, a customer login page, and more. Benford’s new MVP TeamPlate℠ site can be search engine optimized and offers the most user-friendly backend site administration system available. The many valued-added features reflected in this latest MVP TeamPlate℠ website make the new Benford web presence one of Chicago’s finest.