Minneapolis, July 7, 2015 – Achieve3000® launched a new, responsive CMS website (www.achieve3000.com) on June 26, 2015 to capstone their MVP powered digital marketing efforts. The website, in conjunction with revitalized brand messaging, furthers Achieve’s standing as the leader in online differentiated instruction.
With an intuitive dropdown menu, easily recognizable icons, and engaging graphics, MVP optimized the Achieve3000 site for educators, administrators and parents seeking cloud compatible learning. A series of key landing pages details alternative learning solutions within the Achieve program suite while the homepage relates Achieve’s patented methodology and game-changing research. The website also incorporates MVP visual elements designed for Achieve’s new brand messaging, literature design, and a School of the Future™ motion graphics video which served as the centerpiece of Achieve’s recent E-marketing efforts.
According to Chief Product and Strategy Officer, Jim O’Neill, “As the leader in cloud-based differentiated instruction, Achieve3000 would like to thank the entire MVP marketing, design and technology team for their sustained effort in helping us develop a new, industry-leading, and responsive website. In addition, MVP worked closely with us to sharpen how we communicate both visually and verbally our patented technology and wide variety of solutions and implementation models.”
He continued, “Given the need to communicate our educational software as a service (SAAS) value proposition to a diverse audience of district administrators, teachers and parents, the new SEO optimized site not only visually and efficiently makes the case for excellence in cloud-based learning but activates lead conversions through such touch points as video, demo request forms, testimonial uploads, and a compelling MVP produced “School of the Future™” motion graphics video.”
O’Neill added, “MVP was easy to work with, responded rapidly to our direction, respected our budget and timelines, and produced an outstanding website and set of digital assets that enhance our brand and communications strategy. I highly recommend them for their excellence in creating integrated digital marketing assets and campaigns.”
Achieve3000 is the leader in online differentiated instruction, serving millions of students nationwide. For more than 14 years, the company has been helping students achieve significant Lexile® reading gains—often double-to-triple the expected gains, compared to non-users of the program. Based on decades of scientific research, Achieve3000 online solutions deliver engaging, nonfiction content that supports core curriculum, Response to Intervention, English language learning, special education, and other instructional models. These solutions – eScience3000® (for grades 6-8), KidBiz3000® (for grades 2-5), TeenBiz3000® (for grades 6-8), Empower3000™ (for grades 9-12) and Spark3000® (for adult learners) – are aligned with Common Core State Standards for English language arts as well as state standards. Achieve3000 supports 21st century education initiatives across the content areas and is raising student performance across the country. The company is based in Lakewood, N.J.
Learn more about Achieve3000 and view the site at www.achieve3000.com or by calling 888-968-6822.
About MVP Marketing + Design, Inc.
MVP Marketing + Design, founded in 1985, is an integrated marketing communications and digital branding agency. The firm is dedicated to building invaluable brands through valued relationships. MVP’s vertical marketing expertise includes Medical Device, High Tech Manufacturing and Services, Private Equity, Educational Software (SAAS), Recreational Equipment, Office Supply, Health Care and Non-Profits. Dedicated to serving organizations seeking innovative and creative marketing and communications, MVP builds, revitalizes and promotes brands through such integrated services as Marketing Consulting, Advertising/Design, and Web/SEO solutions. Clients served include 3M, Medtronic, Achieve3000, Lifetime Brands, Road Trek, TTU, Nifty Home Products, Minnetronix, Healthsense, TSI, Nortech Systems, BRTI Life Sciences, Neurotech NA, Worthington Aviation, Stone Arch Capital, JZ Partners, Main Street Capital, Yukon Partners, Huron Capital, Harbour Group, Cortec Group, GMB Mezzanine, the Minnesota Minority Supplier Diversity Council, and the Greater Metropolitan Housing Corporation (Minneapolis), among others. The agency is based in Minneapolis, MN.