Minneapolis, April 1, 2015 – MVP is pleased to announce its receipt of five Silver Communicator Awards of Distinction for excellence in marketing and communications regarding its 3M Skin Care brochure, 3M Reflective Elements brochure, Seneca Partners’ website, Nystrom & Associates website, and its 3M Wall Easel video.
MVP designed the 3M Skin Care brochure for its 3M Critical and Chronic Care Solutions client to call attention to the problem of skin breakdown in incontinent patients and how a new line of innovative 3M skin and wound care products could help. This information was artfully displayed through graphics, images, and text. Call-out boxes provided extra suggestions and techniques for this important clinical indication.
Likewise, for the 3M Traffic Safety and Security division, MVP utilized macro-enlarged images of new reflective technologies along with clever plays on color and call-outs to draw attention to safety in the 3M Reflective Elements brochure. Clear copy complements unique photographs and charts in this informative brochure.
The website built for the Detroit-based Seneca Partners private equity firm, features a newly created logo that interacts with a dramatic skyscraper image for a clean and professional design. MVP built the website on the Open Source WordPress Content Management System to enhance the client’s ability to manage the site themselves. The site highlights a creative use of icons and an easy to use menu. The Seneca Partners Website adds to a long list of MVP-designed private equity and investment banking websites, a market in which the firm specializes.
Nystrom and Associates, a leading healthcare provider, asked MVP to transform a cluttered, content-heavy website into an easily navigable space where mental health and counseling patients could quickly access information. Numerous text links were distilled into searchable options that showcased MVP’s ability to organize and focus on client-based priorities, including the company’s extensive staff and many locations. The new and responsive WordPress CMS website also utilizes E-commerce to enable patients, some of whom are self-referred, to “Pay Your Bill” directly.
Showcasing a humorous office sketch, colorful and helpful instructions, and light-hearted music, MVP’s 3M Wall Easel Video demonstrates the many uses of the new Post-it® Wall Easel. The video highlights the ease with which this easel can be attached to different wall surfaces for meetings and other social gatherings. MVP partnered with REM Video & Event Company to create this award-winning video. 3M is an innovative Minneapolis-based, global company with many divisions, including Stationery and Office Supplies, Traffic Safety and Security, Critical and Chronic Care Solutions, and Industrial Business, all of whom MVP serves.
About the Communicator Awards
The Communicator Awards recognize work that creates a lasting impact through innovation in marketing and communications. Annually the Communicator Awards receives over 6,000 entries from both small firms and large companies. This competition is judged by top-tier professionals from the Academy of Interactive and Visual Arts.
About MVP Marketing + Design, Inc.
MVP Marketing + Design, founded in 1985, is an integrated marketing communications and digital branding agency. The firm is dedicated to building invaluable brands through valued relationships. MVP’s vertical marketing expertise includes Medical Device, High Tech Manufacturing and Services, Private Equity, Educational Software, Recreational Equipment, Office Supply, Health Care and Non-Profits. Dedicated to serving organizations seeking innovative and creative marketing and communications, MVP builds, revitalizes and promotes brands through such integrated services as Marketing Consulting, Advertising/Design, and Web/SEO solutions. Clients served include 3M, Medtronic, Achieve3000, Lifetime Brands, Road Trek, TTU, Nifty Home Products, Minnetronix, Healthsense, TSI, Nortech Systems, BRTI Life Sciences, Neurotech NA, Worthington Aviation, Stone Arch Capital, JZ Partners, Main Street Capital, Yukon Partners, Huron Capital, Harbour Group, Cortec Group, GMB Mezzanine, the Minnesota Minority Supplier Diversity Council, and the Greater Metropolitan Housing Corporation (Minneapolis), among others.